Search engines have become specialised tools for potential customers to find businesses of their use. If you have a website and it does not catch eyes of your customers, it may not be worth it. Hence Search Engine Optimisation (SEO) comes into picture, which enables your website to be at the top and always be visible when somebody searches for the services you provide. This mechanism helps you maximise your website traffic and in turn sales and customers. Technically, search engine optimization is the step by step process, which helps you maximise the number of visitors to your website. This is achieved by ensuring that your website appears top on the list of results that a search engine returns.
Search engines use many factors to identify the ranking of a website (Google for instance). At grapaa, we focus for our customers to get the most effective results on search engines. We have a team of dedicated website designers and SEO consultants. These experts have a wide experience in search engine optimisation and they also keep an eye on the latest search engine trends and developments in the market. We are well known to work exclusively with valid (technically known as white-hat) SEO techniques in order to achieve search engine rankings that are long-term. We are proud to share that we have helped more than 200 clients reach the top on the search engine rankings.
SEO is one of the renowned cost-effective techniques known for routing sustainable traffic to your business website when someone searches for the services you work for. It is not like pay per click (PPC), which requires you to pay if you want to receive visitors and clicks on your website. On the contrary, SEO technique is completely free and has a long-term impact. SEO is not at all an easy task, however it is considered as a long-term business strategy to move your business to a next level. It can have a long lasting impact on your website traffic if it is done in the right fashion.
Everything comes with an objective and SEO is no different. The objective of it is to identify keywords (also known as key terms, phrases etc), which your customers may search for on various search engines. You just need to make sure that your website contains all those keywords. There is another technical term, Relevancy, which is affected by quality of content on your website and also the quality and number of links received by your website from other websites (technically known as backlinks). We at grapaa keep SEO best-practices in mind while developing a website. We also believe in improving customers’ website content by offering professional copywriting and also have an expertise in finding the best backlinks for each individual business.
Our team’s expertise lies in all areas encompassed within the digital world of world wide web. The team comprises highly qualified and experienced Designers, Developers, Project Coordinators, Delivery Heads, Project Managers, Technical Analysts, Content Writers, Creative Heads, Internet Marketing Strategists, SEO executives, Mobile Programmers, Social Media Executives and Quality Analysts. Each member of Sterco team strives to levitate to a higher level of creativity with every endeavor.